For: Founder-Led, Expertise-Driven Businesses (£250k, £10m Revenue)
The exact 7-step framework 250+ experts used to turn their existing audience into a predictable stream of qualified leads.

Adam Bonner
Founder of Convertico & Creator of the Influence → Insight → Income Framework
If you're tired of being a content creator instead of a business owner, read closely.
Posting consistently isn't enough. Going viral doesn't pay the bills. And running ads to a broken funnel is just setting money on fire.
This free 7-day course gives you the complete blueprint to build a conversion system that works in the background: qualifying leads, handling objections, and booking calls automatically.
And it's far more than emails. You get your own private companion hub, daily action worksheets, and on Day 7, a personalised playbook report built from your own answers: your diagnosis, your weakest asset, and your exact next move.
Enter your details and I'll send Lesson 1 immediately.

From the desk of Adam Bonner
Cambridge, United Kingdom
Let's be honest. You've done the hard part. You've honed your craft, delivered results for clients, and built an audience that trusts you.
So why does your pipeline feel so unpredictable?
Sound familiar?
Over 15 years and 250+ expert-led businesses, I've found the same pattern. It's not the audience that's the problem. It's the conversion system around it, or the lack of one.
I've mapped the exact framework into a 7-day course. It's called The Audience Conversion Playbook. And I'm giving it to you for free.
Each day comes with a guided worksheet to apply it directly to your business.
Day 1
Why your audience isn't buying. It has nothing to do with your offer, your price, or your content output.
The Outcome: You'll identify the single conversion gap that's costing you the most qualified leads right now.
Day 2
The mistake 9 in 10 expert businesses make that keeps them permanently stuck on the content treadmill, producing more while converting less.
The Outcome: You'll understand why more content is not the answer, and what to do instead.
Day 3
There are exactly four assets every expert business needs to convert an existing audience into a reliable revenue stream. Most businesses have one. Some have two. Almost none have all four.
The Outcome: You'll know which assets you're missing and the order in which to build them.
Day 4
Every expert business sits on one of six rungs of the growth ladder. The single biggest source of wasted ad spend, lost leads, and stalled pipelines is trying to skip a rung.
The Outcome: You'll identify your rung and the precise move that gets you to the next one.
Day 5
The counterintuitive system that shows you exactly which people in your audience are ready to buy right now. No sales emails. No discovery calls needed.
The Outcome: You'll have a blueprint for identifying hot prospects automatically, before they reach your calendar.
Day 6
How to build the system that converts your audience while you sleep. No massive team, no complex tech stack, and no corporate budget required.
The Outcome: You'll have the architecture for a conversion system that runs in the background of your business, permanently.
Day 7
Everything in this playbook points to one pivotal action. On Day 7, we make it specific to you: your audience, your offer, your situation.
The Outcome: You'll leave with a single, clear next step that moves your pipeline forward this week.
This is not just an email course
A complete learning system, not just a series of emails.
Seven paradigm-shifting lessons delivered to your inbox. The exact framework we've used to build conversion systems for 250+ expert-led businesses.
Your own personal dashboard where every lesson lives permanently. No digging through your inbox. Track your progress, revisit any day, and keep it forever.
Every lesson comes with guided worksheet questions that turn theory into decisions about your business. Your answers save automatically in your hub.
On Day 7, everything you've written all week is turned into a personalised plan: your diagnosis, your weakest asset, your single next move, and your first 14 days. Built specifically for your business.
Total value
£738
Yours completely free
500k+
Qualified leads generated
250+
Funnels built for experts
15+
Years optimising conversions
12+
Countries served globally
Seven lessons. Seven worksheets. One personalised playbook report. Completely free.